While the first edition was still very much influenced by new beginnings, a pioneering spirit and a sense of curiosity, the second edition of Gallery SHOES, which was newly launched in August 2017, has confirmed that the shoe industry has well and truly arrived in Düsseldorf and at the Areal Böhler.
“The European footwear industry has shown its acceptance of this new platform and the role that it will play in its future. Gallery SHOES has a solid reputation based on professionalism and expertise,” sums up Ulrike Kähler, Managing Director of IGEDO Company and Project Director of Gallery SHOES. “The response has been excellent. In combination with its short distances, transparency and manageable size, the tradeshow’s curated concept, modern vibes, expertise and concentration of labels within the individual zones have all been met with approval. Retailers appreciate and are taking advantage of the presence of more than 500 brands and over 350 exhibitors from 17 countries at Gallery SHOES to place and also finalise their seasonal orders.”
This is also being reflected in the numbers: around 9,800 professional visitors, slightly more than at the first event, confirmed their approval of the platform by attending and contributing to the many orders being placed.
At the second edition of Gallery SHOES, the individual zones have gained further depth: PREMIUM, CONTEMPORARY and URBAN have proven their strong profile, not only with a slight increase in the number of exhibiting brands due to the creation of additional floor space, but also due to continuity on the part of the exhibitors. And the same applies to COMFORT.
The additional space and registration desks in the ›Alte Schmiedehallen‹ and ›Edelstahlhalle‹ halls along with the cosy catering zones, some of which were newly created for the winter season, all proved very popular. For this, an additional hall bay was even opened next to the ›Kaltstahlhalle‹. And like the catering offers in the other zones, this not only attracted high numbers of visitors due to its varied offer, but also served as the perfect backdrop for a very well attended exhibitor evening. At the third edition of Gallery SHOES in September 2018, this hall bay will serve as an additional exhibition space.